Siliconindia is organizing the Marketing Symposium on 4th Feb in
Bangalore. This conference will explore major marketing challenges,
impact of technology on communication with target audiences – current
and prospective, low cost with major results, managing increasingly
complex customer touch points and maintaining marketing superiority.
Marketing Symposium is an exceptional event which assists marketers to
approach National and International Marketing challenges with fresh
The event objective is to bring together the marketing leaders,
professionals and practitioners at the single platform to explore
effective marketing methods and Strategies. This conference will
address different marketing & branding topics in both consumer and
business-to-business contexts, including high technology products,
services, and manufactured goods.
Confirmed Speakers include:
Kaushal Veluri, Director - Marketing, India & ASEAN, Citrix
Nimish Vohra, Vice President of India Operations, Regalix
Krishna Kumar, VC, Reliance Communications
Rahul Arya , Director, Marketing & technology Sales, Cadence Design
Rajesh Dembla, VP Global, Justdial
Prakash Bagri , Director of Marketing, Intel Corporation
Ramakrishnan K, President Marketing , Café Coffee Day
Mukund Arora, Corporate Marketing, HCL Technologies
WHEN: February 4th, 2011 (Friday)
TIME: 8.30 AM to 5 PM
WHERE: Nimhans Convention Centre, Near Diary Circle, Bangalore -
Join us in this unique one-day highly interactive program where you
are guaranteed to walk away with improved strategies, tactics and an
arsenal of ideas focused on dramatically improving your marketing
effectiveness as a manager, a leader and a contributor. Please find
the agenda attached below.
Registration for this game-changing Symposium is by invitation only.
Attendance is limited to maintain an intimate setting and foster
dialogue among all participants.
Register at : http://www.siliconindia.com/events/s...OSIUMBangalore
and complete the short form . We will review your submission and let
There will be a registration fee of Rs 500 only.
This is towards: Access to Sessions, Tea/ Coffee & Refreshments and
This is a “must-attend” event for all marketing professionals. It is
time to make the decision to invest in your future!
08.30AM - 09.30AM: Registration
09.30AM - 10.00AM: Inaugural Keynote
10.00AM - 10.30AM: Session 1
Go Green Marketing - Sustainable Future
10.30AM - 11.00AM: Session 2
How Marketers can be winners in competitive edge?
11.00AM - 11.25AM: Morning Break
A chance to meet up with your friends and have a cup of coffee on the
11.30AM - 12.00PM: Session 3
Interactive advertising trends 2011
12.00PM - 12.30PM: Session 4 :Mobile Marketing
· What are the key drivers behind mobile marketing?
· Large scale integrated mobile campaigns utilising SMS,
iPhone, Android apps, streaming video, and Please call Me’s
· Practical approach to mobile campaign implementation and
· Mobile Marketing to rev up Profits & leverage your brand
· Secret of successful Mobile marketing campaign
· Creating and enabling multiple interactive touchpoints with
12.30PM - 01.00PM: Session 5
Social Media Marketing: How to make it successful?
01.00PM - 02.00PM: Lunch
Break for lunch on the house and a chance to catch up with each other!
02.00PM - 02.30PM: Session 6
search engine optimization, search engine marketing, online
advertising: Determining Search Traffic Opportunity
02.30PM - 03.00PM: Session 7
Content Marketing: Be brief. Be complete. Be Enticing
03.00PM - 03.30PM: Session 8
SME Marketing: Emerging Trends for Marketing Opportunities
· Importance of marketing mix
· Market research to know about your competitors
· New tools & trends for business growth
· Effective marketing in limited budget
· Innovative strategies for creating repeat customers &
· eMarketing & Digital CRM.
03.30PM - 04.00PM: Afternoon Break
Some time out for you to grab another coffee and a well earned rest.
04.00PM - 04.30PM: Session 9
· Position and brand a company or product
· Manage a product launch successfully
· Assess growth opportunities and enter the correct market
· Use voice of the customer and whole product tools to
increase product value to customers
· Create a value-based pricing strategy
· Address price erosion situations
04.30PM - 05.00PM: Session 10
Using the Network for Business Success