[Orange] is understood to have agreed a partnership with its MVNO
service Blyk
Orange will take on Blyk’s technology, to offer its customers an
ad-funded proposal, as Blyk closes its service on 31 August.
It is thought the advertising funded MVNO Blyk has agreed a
partnership deal with Orange following weeks of negotiations, which
were reported by New Media Age on 2 July.
The MVNO is set to close its service at the end of August. Blyk’s
200,000 subscribers will be given four weeks’ notice from next Friday
that the service is terminating and urged to sign up to a contract
with Orange directly.
[...]
Orange took on the Blyk MVNO in 2007. Blyk offered 16-to 24-year-olds
£15 of free credit a month in return for them agreeing to receive
adverts and take part in marketing polls.